MARKETING

Drawing upon the various marketing disciplines, ASG develops custom-tailored marketing campaigns that enhance your brands equity and reputation, sells products, creates credibility and solidifies relationships with your stakeholders.

ASG delivers value by understanding your industry, target audience and your products. But because we are not part of your organization, we are impartial and can help sharpen, and refine your value proposition and get your message heard.

We draw upon various marketing disciplines including advertising, sales promotion, brochure and collateral development, digital marketing, special events and public relations to create a clear and consistent message that moves your audience to action.

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Portfolio Samples

Communications & Marketing

ASG Renaissance is an award-winning marketing communications firm with more than 25 years of experience in developing and executing successful integrated marketing communication programs. Whether it's developing a media strategy around a product launch or trade show, or developing education and outreach programs, ASG offers a comprehensive suite of marketing communication services.

Why ASG Renaissance for Marketing Communications?

ASG works collaboratively to build and execute programs that will transform your brand and your business. By strategically integrating traditional and digital marketing services such as media relations, event management, graphic design, social media marketing, Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, website design and mobile marketing, ASG produces highly-effective solutions that deliver results for your brand.

ASG has been consistently recognized by its peers in the marketing communications industry with numerous international, national and regional marketing awards from such organizations as the Association of Marketing and Communications Professionals, The International Association of Business Communicators (IABC), Public Relations Society of America (PRSA) and the International Academy of Visual Arts (IAVA) for our media relations, graphic design, copywriting, event planning, and branding work on behalf of our clients.

Our areas of expertise includes automotive, education, alternative-fuels, environmental, sustainability, construction, manufacturing, government, and non-profit.

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Awards

Workplace Awards

ASG Renaissance has again been named one of Metropolitan Detroit’s 101 Best and Brightest Companies to Work For by the Michigan Business Professional Association. This is the 10th time the company has received this honor since the award’s inception in 2001.

Crain’s Detroit Business named ASG Renaissance one of the top ten “Best Places to Work” in Southeast Michigan. ASG Renaissance is the only minority owned company to receive the award in all three years of the competition.

Crain’s Detroit Business in conjunction with the American Society of Employers named ASG Renaissance as one of the 2007 Cool Places to Work.

DiversityBusiness.com, the nation’s leading Diversity business-to-business Internet portal, selected ASG Renaissance as one of the Top 50 diversity-owned businesses in Michigan.

ASG Renaissance received the Excellence in Business Award from the Hispanic Business Alliance.

On Wheels, publisher or African- Americans on Wheels and Latinos on Wheels, and Forbes selected ASG Renaissance as the “Minority Supplier of the Year.” ASG Renaissance is the first Hispanic-owned company to receive this prestigious award.

Ranked 10th leading Hispanic-owned business by Crain’s Detroit Business.

ASG Renaissance is ISO 9001:2008 certified.

Marketing and Communications Awards

2014 MarCom Award presented by the Association of Marketing and Communication Professionals for website design.

2010 Silver Quill presented by the International Association of Business Communicators (IABC) Heritage Region raphic Design - THINK Product Brochure

2010 International Association of Business Cmmunicators (IABC) - Detroit Renaissance Awards Award of Excellence

Media Relations – THINK's 2009 U.S. Manufacturing Anouncement

Direct Mail/Response – The Business of Plugging In Conference Brochure

Award of Merit Graphic Design – Special Publications – THINK Brochure

Multi Audience Campaign – The Business of Plugging In Cnference

2010 Communicator Awards presented by the International Academy of Visual Arts (IAVA)Print/Design – The Business of Plugging In Conference Brochure Publicity – The Business of Plugging In Conference Media Relations

2009 MarCom Award presented by the Association of Marketing and Communication Professionals Publicity Campaign – THINK’s 2009 U.S. Manufacturing Announcement

The International Association of Business Communicators Detroit Chapter honored ASG Renaissance with three 2009 Renaissance Awards. ASG was recognized in the publication design category for marketing brochures for Battery Solutions, KIRCO and the National Biodiesel Board.

The Association of Marketing and Communications Professionals (AMPC) awarded ASG Renaissance the 2009 Hermes Creative Award for the National Biodiesel Board's Annual Conference Media Relations Campaign

ASG Renaissance received the 2008 APEX Award for Publication Excellence for the design and writing of the Blue Bird Propane-Powered School Bus Dealer Kit by the editors of ‘Writing that Works.’

The Detroit Chapter of the International Association of Business Communicators (IABC) presented ASG Renaissance with five 2008 IABC/Detroit Renaissance Awards including Best of Show, the highest honor for the writing, design and packaging of the Blue Bird Propane-Powered School Bus Dealer Kit. The other award winning programs included the National Biodiesel Board's Biodiesel Training Toolkit, Audi Lease End Remarketing Program Kit and the Roush Propane-Powered F-150 Media Relations Campaign.

ASG Renaissance was honored with two 2008 Communicator Awards by the International Academy of Visual Arts (IAVA). ASG received the awards for the design of an Ethanol Vehicle Wrap and for the design and writing of the Blue Bird Propane-Powered School Bus Dealer Kit.

The Association of Marketing and Communication Professionals (AMPC) awarded ASG Renaissance with two 2008 Hermes Creative Awards. ASG received a Platinum Award for the design of its Columbia Center Brochure and a Gold Award in the writing category for an article titled "Driving on Biodiesel, published in Maxx Torque Magazine.

ASG Renaissance received five 2007 American Graphic Design Awards for Excellence in Graphic Design for newsletters, press kits and product brochures.

In the last two years, ASG Renaissance received ten MarCom Awards for design excellence for media kits, marketing brochures and dealer kits on behalf of Jaguar North America, Land Rover North America, Audi of America and Audi Financial Services.

The International Association of Business Communicators awarded ASG Renaissance the coveted Gold Quill Award for Excellence in Design.

Additional Recognition

2014 - Lizabeth Ardisana receives Lifetime Achievement Award from the Michigan Hispanic Chamber of Commerce.

2011 - Lizabeth Ardisana named to Automotive News' "Electrifying 100'.

Lizabeth Ardisana named 2010 Diversity Leader by Corp! Magazine.

ASG Renaissance CEO, Lizabeth Ardisana was selected as one of Metro Detroit’s Most Influential Women by Crain’s Detroit Business.

CEO Lizabeth Ardisana was selected by the Detroit News as Michiganian of the Year for her civic activism and continuing support of the Latino community

CEO Lizabeth Ardisana was named Hispanic Businesswoman of the Year for the Midwest Region by the National Hispanic Chamber of Commerce.

CEO Lizabeth Ardisana is the elected Chairperson of the Michigan Hispanic Chamber of Commerce (MHCC). She is the first woman to lead the chambers 30-member board of directors. Ardisana also received the chamber’s “Leadership Award,” “Member of the Year” award, and “Young Hispanic Entrepreneur of the Year” award in separate years.

CEO Lizabeth Ardisana has been honored with two Working Woman Entrepreneurial Excellence Awards.

Lizabeth Ardisana named one of Metro Detroit’s “Most Powerful People.”